Wal-Mart, America’s largest supermarket chain that sells damn near everything at prices so low you start to wonder how people in China survive, has decided to stop selling Amazon’s various Kindle devices in their stores. Why? Because Amazon, when you stop and think about it, is basically Wal-Mart, but in the cloud. Both Wal-Mart and Amazon will sell you pretty much everything your little heart desires.
They’re both incredibly price competitive. And they both have very well known brands. So why then would Wal-Mart sell you Amazon’s devices when Amazon’s devices are nothing but a gateway to Amazon’s massive online store? It’s just bad business.
Put yourself in Wal-Mart’s shoes. Do you want to sell a product that encourages people to do their shopping from the comfort of their homes instead of your brick and mortar stores? Absolutely not. Target, another chain that’s often billed as the “upscale” version of Wal-Mart, recently decided to stop selling Amazon’s Kindles as well.
Will these decisions have an impact on the Android tablet ecosystem? First of all, what Android tablet ecosystem? A Kindle may run Android, but it’s not really the same version of Android we all know and love. And as for tablets from the likes of Samsung, ASUS, and other companies … they haven’t exactly been doing all that well. Besides, Wal-Mart and Target customers usually live in suburbs, which means they have cars, so there’s a high probability that they live next to an electronics store. They’ll have to go to two stores instead of one if they want a Kindle, but really, is that such a bad thing?
If someone really wants a tablet, they’ll figure out how to buy it. It’s as simple as that.
SOURCES
Reuters
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